The Zero Point
Your 3 highest-impact moves. Every day.
Monday, February 9, 2026
Good morning, Alex
High Priority
$18,500
At Risk
Follow up with Mike Rodriguez — Faze Clan
Custom 12' conference table proposal sent 4 days ago. No response yet. Quote includes reclaimed sycamore top ($6,200), hand-forged steel base ($4,800), finishing ($3,500), and delivery ($4,000).
💡 78% of your quotes that close do so within 5 days. Day 4 is the optimal follow-up window.
Revenue Opportunity
$9,095
Collectible
2 completed builds — balances outstanding
Caroline L.'s walnut dining table — $4,247.50 balance. Rachel N.'s floating vanity — $2,400 balance. Tom & Lisa's sideboard — $2,447.50 balance. All marked "Ready" or "QC" for 3+ days.
💡 Builds sitting in "Ready" for 5+ days historically lead to 2.3x more follow-up messages. Collect now.
New Quote Request
3 hrs
Since Submitted
New custom quote — Live Edge Walnut Table
Morgan Hayes submitted via Custom Studio portal. Wants a live edge walnut dining table, 84" × 38", with black steel base. Uploaded 3 inspiration photos. Budget not specified.
💡 Responding within 4 hours increases close rate by 35%. Average custom dining table: $7,200.
$87,450
Pipeline
▲ 22%
12
Active Builds
3 new
74%
Close Rate
▲ 8%
5
Completed
this month
Action Items9 items
Ready for Delivery
2 builds waiting on client
2
New Quote Requests
3 from Custom Studio
3
Awaiting Response
Client waiting on you
2
Deposits Received
Ready to start build
1
Balances Due
3 builds outstanding
$9,095